Your website
Condition and treatment pages, prices, clinician profiles and opening hours.
Home Industries / Clinics and healthcare
Patients ask AI who can treat them, and how soon.
Someone with a running injury, a sore eye or a poorly dog now often asks an AI tool before they ring anyone. The answer names a few local clinics and says what each one treats, what it costs and when it's open.
What customers askbefore they choose.
Those details come from what the AI can read: your website, your Google Business Profile, booking platforms and reviews. When your pages are vague about conditions, prices or clinicians, the answer either leaves you out or fills the gap with something wrong.
We measure what AI says about your clinic, fix the pages and profiles it reads, and measure again, within the advertising rules healthcare providers work under.
Example questions. At the start of every project we write and test your own customers' questions.
- Which physio in Bristol is good for running injuries?
- Is there a private GP near me with same-day appointments?
- How much does a private physio session cost in Manchester?
- Which opticians in Oxford do children's eye tests?
- Is there a vet open on Sundays in Glasgow?
- Where can I get a sports massage and physio assessment in Cardiff?
- Which private clinics in Leeds do ear wax removal, and what does it cost?
What AI tends to readabout clinics and healthcare.
The sources we check first. What AI actually cites varies by place and question, so we check yours.
Google Business Profile
Categories, services, hours, photos and reviews.
Booking and directory platforms
Online booking pages and healthcare directories that list your clinicians.
Regulator registers
Such as the CQC, HCPC, GOC and RCVS registers, where they confirm who you are.
What usually holdsclinics and healthcare back.
Each one is fixable, and most of the work is on pages and profiles you already own.
Conditions not named
A page called 'Services' that lists 'musculoskeletal treatment' gives AI nothing to match against 'knee pain after running'. One page per common condition or treatment does.
Prices only inside a booking tool
If prices appear only once someone starts a booking, they're not on your own pages as text. AI then quotes a directory, an old price or nothing.
Clinicians without credentials
Named clinicians with their profession, registration body and number give AI accurate details to repeat and help patients check who they'll see.
Availability left unstated
'How soon can I be seen' is one of the commonest questions. A plain statement of typical waiting times and same-day options answers it.
Hours that disagree
Different hours on Google, your website and a booking platform lead to answers that send people to a closed door.
Claims that go too far
Wording such as 'cures' or 'guaranteed results' breaks the CAP Code and can be repeated by AI. We rewrite it to what you can support.
Written to your sector's rules
You stay responsible for your marketing, so we flag anything risky and don't publish it. You approve everything first.
- CQC
Registration and accurate information
Clinics carrying out regulated activities in England register with the Care Quality Commission. We make sure your registration details and service descriptions match what you actually provide.
- REG
Professional regulators
We follow the standards of your clinicians' regulator, such as the GMC, HCPC, GOC, GPhC or RCVS, including protected titles. Only HCPC-registered clinicians can call themselves physiotherapists, for example.
- CAP
Health claims and medicines
Section 12 of the CAP Code covers medicines, medical devices and health claims. Prescription-only medicines can't be advertised to the public, so we never write content promoting them.
- LAW
Reviews and confidentiality
Reviews asked of every patient alike, with no incentives, in line with Google's policy and the Digital Markets, Competition and Consumers Act 2024. Replies never confirm someone is a patient.
Our work for clinics and healthcare
- Find out what AI tools tell patients about your clinic today, and who they name instead.
- Build or rewrite one page per priority condition or treatment: who it suits, what happens, the price from and who does it.
- Add a clinician page with each person's profession, regulator and registration number.
- Make your Google profile, booking platform listings and website agree on name, address, hours and services.
- Set up a fair review request and draft replies that keep patient confidentiality.
Then we measure again and show you what changed. How it works.
Common questions
Can a clinic publish prices without breaking any rules?
Yes. Publishing prices is allowed and helps patients. The CAP Code requires prices to be clear and not misleading, so we show what's included and when the price applies.
Do you need access to patient records or our booking system?
No. We work on public information only. If you want review requests sent after appointments, they go from your own booking or practice system.
We're a multi-site clinic. Does that change anything?
Each site needs its own Google profile and its own location page with matching details. We look at every location, and the AI visibility audit is built for groups.
How do you know what AI says about clinics like ours?
We ask the questions your patients ask, in the AI tools they use, at the start of every project, and report what we find as counts with dates.